There was much noise this morning about how an Australian Twitterer was able to get a home loan issue resolved and the loan approved via Twitter. The bank in question Commonwealth Bank of Australia (CBA) was put forward as a shining example of Australian organisations getting into the social space and using tools like Twitter… [Read more…]
March 26, 2009
The Queensland State election is over and the hacks, pundits, and SP experts are picking over the results. I noticed an interesting piece on Crikey from Bernard Keane about the LNP (login required). Bernard made a connection between the LNP trying to execute an Obama-like campaign without the Obama-like results. His key point seemed to… [Read more…]
March 19, 2009
As we researched the social media space and started putting together our strategy plans this idea of social learning kept coming up. The idea first came to my attention back in October 2008 at the Selling Power Sales Leadership conference in Chicago. Daniel Perry of Aramark spoke about how they create internal communities so that… [Read more…]
March 14, 2009
I had a very interesting discussion with the Marketing Manager for one of Australia’s premier tier two accounting firms about whether an accounting firm would get any value from one or more of their partners having a blog. Clearly my view was that a blog was essential and would add tremendous value on a number… [Read more…]
March 7, 2009
Smart Company had an interesting story yesterday about the brains trust at StateRail of NSW working hard to crush innovation. This story amazes me. The idea that a Government department would seek to crush someone trying to help them do their job is just stunning. Why wouldn’t they engage this person and seek to exchange… [Read more…]
March 30, 2009
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