As hard as we try, those of us in Social Media are always going to struggle when old media giants like News Corp decides to lay the boot into social media via one of the popular tools – in this case Facebook. The report from (News subsidiary) Adelaide Now is a clear attack on social… [Read more…]
June 12, 2009
I received an email from Marita Roebkes of Social Media Academy this morning that contained a gem of a piece of information – “A few tips to improve your social profiles”. The 10 items that Marita lists are all simple things but when you add them together, become a powerful force Marita’s tips were Have… [Read more…]
June 9, 2009
The Wall Street Journal reports this morning that Twitter is planning the introduction of verified accounts. Twitter deserves praise for this move, as the growing number of impersonators/fakes/squatters is close to becoming a serious blight on the service. Many of the Australian companies I talk to are turned off by this and also the effort… [Read more…]
June 8, 2009
Whilst everyone is getting slap happy about Twitter the one trend we’ve noticed that we believe is far more significant is the growth of social communities. A number of vendors have made significant technical advances such that I think the focus for many companies (large and small) going into the second half of this year… [Read more…]
June 3, 2009
The immersion of sport and social media continues with Sports Illustrated recently publishing an article recently regarding sports stars using Twitter. Whilst it’s interesting to watch a tool like Twitter being used by sports stars like Cadel Evans, Eli Manning, Lance, and the Shaq etc; I’ve had this nagging thought that the bigger opportunity is… [Read more…]
June 24, 2009
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