Over the past 10 years we’ve had to deal with lots of objections from sales people as to why they should use CRM technology and just what value a business derives from the data they input. Rightly or wrongly, many sales people feel that the data they enter adds no value and as such, it’s… [Read more…]
October 1, 2009
Smart Company – An Australian online business magazine ran an interesting story today about the proliferation of software-as-a-service vendors and the attraction of this model for SME’s. Whilst this isn’t news, Michael’s story delved into the important issues surrounding the need to ensure your SaaS vendor has the right infrastructure, expertise, and security in place… [Read more…]
February 26, 2009
An emerging trend that I’m following at Smart Selling is this idea of Social CRM. I’ve noticed a growing number of CRM vendors starting to use the term and this in itself is confusing given the idea of social CRM is so new. I’m sure by mid next year the picture will be somewhat clearer… [Read more…]
March 18, 2010
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